Built for Indie Hackers. Powered by AI.

Privacy-First Heatmaps
That Speak Human

Powerful heatmaps with AI-insights that explain the user behavior in plain language. Affordable, privacy-friendly, and ready in under 2 minutes.

14-day free trial. No card required.

https://heatm.app/demo
Interactive Demo Preview - heatm.app Dashboard

Understand actions, not just analytics.

Finally, understand why users click (or don't). Our AI explains everything in plain language, so you can make smart decisions without being a UX expert.

See Every Click (and Frustration)

Pinpoint exactly where users click, tap, and get stuck. Identify rage clicks to fix frustrating areas quickly.

Know How Far Users Scroll

Visualize how much of your page users actually see. Learn where attention drops off.

AI Explains Everything

AI analyzes your heatmap data and gives clear, actionable recommendations in plain English.

privacy-shield

We track behavior, not identities. Privacy, and compliance at its core.

Smart analytics, zero intrusion. Everything you need to improve UX, nothing that compromises privacy.

Boost Your Conversions

Identify bottlenecks and opportunities. Turn insights into higher engagement and sales.

Track Mouse Movement

See where users move their mouse, even without clicking. Discover interest and confusion.

Analyze Hover Interactions

Uncover elements users consider but don't click. Refine your calls to action.

Average Setup Time: 90 Seconds

Easy setup. Clear results.

No complex setups, no hidden fees. Just clear, actionable insights for your SaaS, explained in plain language.

Submit Your URL

Enter your website URL and we'll capture a live screenshot and generate your custom tracking code instantly.

Add One Line of Code

Copy and paste our ultra-lightweight tracking snippet (~8.4KB) into your website. Takes just 30 seconds to install.

Heatmaps & AI Insights

See where users click, scroll, and engage. Our AI explains everything in plain language, no heatmap experience needed.

Simple pricing. Powerful insights.

Our AI-powered heatmaps help you understand your users and grow, before your churn does. Simple plans made for indie hackers and small SaaS teams.

FounderFounderFounder

Loved by 50+ founders

Starter

Best for early-stage SaaS and solo founders who are ready to optimize their growth.

$29$19/month
  • Unlimited sessions
  • 10 pages tracked
  • AI insights
  • Privacy-first tracking
  • Basic email support (72hrs response time)

14-day free trial. No card required.

Best value

Pro

For fast-growing SaaS teams that want deeper clarity and control over their data.

$79$49/month
  • Unlimited sessions
  • 50 pages tracked
  • AI insights
  • Privacy-first tracking
  • Priority email support (max 24hrs response time)
  • Early access to new features

14-day free trial. No card required.

Cut the crap. Switch to heatm.app.

Heatmaps, simplified. A leaner, more affordable alternative to Hotjar, made for indie hackers and growing SaaS teams.

heatm.appheatm.app
Hotjar
Made for solofounders
Setup time
~2 minutes
30–60 minutes
Script size & performance impact
Lightweight
Heavy
Learning curve
Very low
Medium–high
Works without UX background
Signal vs noise
High signal
Noisy
Built-in guidance
Actionable insights
Raw data
Pricing predictability
Flat & simple
Usage-based
Predictable pricing as you scale
Default privacy posture
Privacy-first by default
Compliance-managed
Best fit if you…
Build & ship alone
have a UX team

Frequently Asked Questions

Everything you need to know about heatmaps, privacy, and how we're different from the competition.

A website heatmap tool visualizes user behavior using color-coded maps. Click heatmaps show where users click, scroll maps show how far they read, and mouse tracking reveals attention patterns. Our AI then analyzes these behavior patterns and explains what to optimize.

Hotjar tries to do everything—surveys, session recordings, feedback widgets. We focus on one thing: heatmaps with AI that explains what's broken in plain English. We're also privacy-first (no session recordings), faster (8.4KB vs 150KB), and more affordable ($19 vs $39). If you want simple insights without the bloat, that's us.

Privacy-first heatmap tools don't use cookies, don't record sessions, and don't collect personal data. Traditional heatmap software like Hotjar records everything (including passwords). We only track anonymous behavior patterns, making us GDPR-compliant by default.

Yes! Our touch heatmap tracking works on mobile, tablet, and desktop. See tap heatmaps showing exactly where mobile users interact with your site.

Our AI analyzes patterns in your click heatmaps, scroll maps, and rage click data, then compares them to conversion optimization best practices. Instead of staring at colored dots, you get plain English explanations like "users rage-click your broken button" or "scroll depth is too shallow."

Yes! 14-day free heatmap trial with full access. No credit card required. Test unlimited heatmap sessions on your landing page.

Yes. We're privacy-compliant heatmap software built for European SaaS companies. No cookies, no session recording, no personal data collection. Just behavioral analytics.

We're designed as an affordable Hotjar alternative at $19/month vs $39/month, with unlimited sessions included. Plus, we're privacy-first and include AI insights Hotjar doesn't offer.

Copy one line of JavaScript, paste it in your HTML <head> section. Our lightweight heatmap script (8.4KB) loads asynchronously and won't slow your site. Takes about 2 minutes.